I build the search strategy behind hotel, hospitality and lifestyle websites: keyword research, technical SEO, schema, and AEO/GEO, from the first audit to the line of code.
Technical SEO & content strategy for hospitality, tourism and lifestyle brands. Schema markup, AEO/GEO, and full-funnel keyword research. Overseeing 50+ client & hotel websites.
I'm an SEO Strategist based in Willemstad, Curaçao, with a track record of leading website projects end to end, from keyword research and competitor analysis through to the technical instructions that get a site built right the first time.
My focus spans on-page and off-page SEO, technical audits, and structured data, with a growing specialty in LLM, AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization), keeping client content visible as search shifts toward AI-driven discovery.
Day to day, that means overseeing a live portfolio of 50+ client and hotel websites: maintenance, reporting, and optimization, wherever it's needed.